October 2008 may have seemed like the worst time to start a new magazine, but that didn’t deter Evanly Schindler, the founder and former editorial director of BlackBook, from starting a thick, indie arts biannual called Tar under the rubric of a media company called Tar Art, which he’d founded two years earlier with former Diesel public-relations bigwig Maurizio Marchiori.

The first issue arrived on stands with much fanfare and a crowded party, perhaps…

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